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Friday, June 20, 2008

agency advertising

An advertising agency or ad agency is a service business dedicated to creating, planning and handling advertising (and sometimes other forms of promotion) for its clients. An ad agency is independent from the client and provides an outside point of view to the effort of selling the client's products or services. An agency can also handle overall marketing and branding strategies and sales promotions for its clients.
Typical ad agency clients include businesses and corporations, non-profit organizations and government agencies. Agencies may be hired to produce single ads or, more commonly, ongoing series of related ads, called an advertising campaign.

List of advertising agencies
Below is a list of the major advertising agencies and marketing groups in the world, according to trade magazine Advertising Age
.

Agency


1 Omnicom Group New York City
BBDO
DDB Worldwide
TBWA\Worldwide
Element 79 Partners
Goodby Silverstein & Partners
Arnell Group
GSD&M
Roberts & Tarlow
Zimmerman Advertising
Merkley & Partners
Martin/Williams



2 WPP Group London
Grey Global Group
JWT
Ogilvy & Mather
Young & Rubicam
Wunderman
RTC Relationship Marketing
Blast Radius
Burson-Marsteller



3 Interpublic Group of Companies New York City
Campbell Mithun
Campbell-Ewald
Dailey & Associates
Deutsch Inc.
Draftfcb
Hill Holliday
Lowe Worldwide
Mullen Advertising
The Martin Agency
McCann-Erickson
TM Advertising



4 Publicis Groupe Paris
Bartle Bogle Hegarty
Fallon Worldwide
Leo Burnett Worldwide
Publicis & Hal Riney
Saatchi and Saatchi



5 Dentsu Tokyo


6 Havas Suresnes, France
Euro RSCG
Arnold Worldwide
Messner


7 Aegis Group London

8 Hakuhodo DY Holdings Tokyo

9 Asatsu-DK Tokyo

10 MDC Partners Toronto/New York City
Crispin Porter and Bogusky
Kirshenbaum Bond and Partners
Margeotes Fertitta and Powell


11 Carlson Marketing Group Minneapolis

12 Sapient Corp. Cambridge, Massachusetts

13 Digitas Boston

14 aQuantive (Owned by Microsoft) Seattle

15 Aspen Marketing Services West Chicago, Illinois

16 Media Square London

17 HealthSTAR Communications Woodbridge, New Jersey

18 Cheil Communications Seoul

19 George P. Johnson Co. Auburn Hills, Michigan

20 Epsilon Wakefield, Massachusetts

21 TBA Global Events Woodland Hills, California

22 Monster Worldwide New York City

23 Clemenger Communications Melbourne

24 WB Doner & Company Southfield, Michigan

25 Cossette Communication Group Quebec City

26 Tokyu Agency Tokyo

27 Media Consulta Berlin

28 Alloy Media & Marketing New York City

29 Richards Group Dallas

30 Mosaic Sales Solutions Irving, Texas

31 STW Group Sydney

32 Bartle Bogle Hegarty London

33 M&C Saatchi London

34 LB Icon Stockholm/Amsterdam

35 InChord Communications Westerville, Ohio

36 Chime Communications PLC London

37 Marketing Store Lombard, Illinois

38 Merkle Lanham, Maryland

39 Wieden+Kennedy Portland, Oregon

40 RPA Santa Monica

41 DVC Worldwide Morristown, New Jersey

42 Scholz & Friends Group Hamburg

43 Armando Testa Group Turin

44 Cramer-Krasselt Chicago

45 Serviceplan Agenturgruppe Munich

46 ChoicePoint Precision Marketing Alpharetta, Georgia

47 Harte-Hanks Direct Langhorne, Pennsylvania

48 SourceLink Elk Grove Village, Illinois

49 Protocol Integrated Direct Marketing Deerfield, Illinois

50 Viralytics Media Chicago, IL

51 Asahi Advertising Tokyo

52 Twin Cities Ad Minneapolis,MN


Other notable agencies
Listed alphabetically. These agencies have won major national and international advertising awards for multimillion-dollar clients, or they were among the earliest agencies created.


Ally & Gargano (1963-1991)

Bernstein-Rein

Bozell Worldwide (founded in 1921)

Cordiant Communications Group

Della Femina, Travisano and Partners

DeVito/Verdi

D'Arcy Masius Benton & Bowles (1906-2002)

FK3 - Communicating Innovation

la comunidad

MARC USA

N. W. Ayer & Son (1869-2002)

Lord & Thomas (founded 1873, became Foote, Cone & Belding in 1942)

Neathawk Dubuque & Packett (founded in 1963)

Scali, McCabe and Sloves (founded 1967, acquired by Lowe Worldwide in 1993)

Tarek Nour Communications (founded in 1979) in Giza, Egypt


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